Raton pamphlets designed by Leighton Moon.
On December 15, 2020, the City of Raton branding "Raton, Your Pass..." was recognized with award-winning performance among a small handful of creative projects chosen from over 10,000 entries in the 2020 American Graphic Design Awards.
The Raton brand was created by Camdon Wilde and Julia Royal of Leighton Moon, a design agency out of Alamogordo, New Mexico.
The Raton brand has been recognized among well-known organizations and brands like AARP, Adobe, AFLAC, Allbirds, Amazon, Ally Financial, American Bar Association, American Heart Association, Anheuser-Busch, Anthropologie, Audi, Bacardi, Bank of America, Bayer, BlueCross BlueShield, Bumble Bee Foods, Center for Disease Control (CDC), Charles Schwab, Cleveland Clinic, Clorox, Coca-Cola, Colgate-Palmolive, Columbia University, Dairy Farmers of America, Drexel University, Edward Jones, E&J Gallo, European Union, Foot Locker, Gates Foundation, GEICO, Hershey, Intuit, John Deere, Konica Minolta, LA County Department of Public Health, Lincoln Financial, Lowe's, Macy's, Mass General Hospital, MICA, National Baseball Hall of Fame, National Football League, National Association of Shoprite, Simon & Schuster, Stanley Black&Decker, T-Mobile, The Jane Goodall Institute, US Postal Service, WarnerMedia, WD-40, Weill Cornell Medicine, Women's Funding Network, Woods Hole Oceanographic Institute, and other leaders.